Where Have All of The Designers Gone?
During the economic downturn the design trade saw a large shift of talented designers breaking-off from notable firms to build their own businesses. Though exciting for most, many manufacturers and trade showrooms were left scrambling to reconnect with new clients and accounts.
Through a very personable Gap Analysis approach, Open Marketing reached out to our design community friends, colleagues, and supporters to assess where the designers landed, which young designers to keep an eye out for, and which markets showed the most promise. Research was conducted throughout the San Francisco Bay Area.