Marcia Kadanoff

Web Strategy

Adaptive vs. Responsive Design

Tomato Tomato. Really the two things are very similar. But we do get asked about the differences between these two terms. Both are terms that refer to adapting your design to fit the specific constraints of a mobile device / mobile browser. They come from ...

Website Phases

Where O Where is Your Web Strategy? Rome wasn’t built in a day and neither was a winning website Rumors of the demise of the web are greatly exaggerated. What is true is that many of the companies who are on the web today are finding that their ...

Move Over Mensa

A Website IQ Test: Just exactly how intelligent is that website of yours? Probably the single question we get asked most often is “Can you take a look at my website and tell me what I’m doing wrong from a direct marketing perspective”? ...