Response Rate

The number of desired responses to a particular campaign divided by the number of targets touched by the campaign.

Sharing is nice. Please share with a friend or colleague.

Related posts:

  1. What Matters Most – in Driving Response
  2. Frequency
  3. Frequency
  4. Opt-In Permission / Opt-In Rate
  5. Conversion Rate (new school)

Related posts:

  1. What Matters Most – in Driving Response
  2. Frequency
  3. Frequency
  4. Opt-In Permission / Opt-In Rate
  5. Conversion Rate (new school)
 
May 5, 2004 · Shortlink: http://openmk.co/6n
In category: glossary
 
PREVIOUS POST —
NEXT POST —