Lifetime Value (LTV) – glossary

Total profit or loss estimated or realized from a customer over the active life of their customer relationship. Generally, cash flows in the future are discounted based on their net present value.

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Related posts:

  1. Lifetime Value
  2. Customer Placement Value (CPV) – glossary definition
  3. Cohort Analysis – glossary definition
  4. Sick of Privacy?
  5. Sharing 101

Related posts:

  1. Lifetime Value
  2. Customer Placement Value (CPV) – glossary definition
  3. Cohort Analysis – glossary definition
  4. Sick of Privacy?
  5. Sharing 101
 
May 5, 2004 · Shortlink: http://openmk.co/1p
In category: glossary
 
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