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Read/Write Web just declared the Open Source Movement the most promising for 2008
On 17, Dec 2008 | In Agency | By Marcia K
Which is pretty cool for me personally since I just recently moved/consolidated my personal website to this new URL here at OpenMarketing – dedicated to new marketing models inspired by Open Source software. The URL was not new … I had to purchase it … and consequently I’m suffering a little from Google’s policies towards domain squatters. So its nice to see that this notion … that the Open Source software movement has inspired true change in how we think about the web and interactions between businesses and people … is one that others see as lasting as well as myself. Added benefit. I’m cautiously optimistic people will stop giving me blank looks when I …
Now that I’m thinking about getting an iPhone
On 21, Feb 2008 | In Gadgets | By Marcia K
I find this great guide to all things BlackBerry: The Power User’s BlackBerry Guide: 121 CrackBerry Tips, Hacks and Resources from the editors of Inside CRM of all people Why the time is right to move to an iPhone? It has nothing to do with the fact that the iPhone is now available with 16GB of storage. While more storage is always nice, I was holding out for the 3G version on AT&T’s network. But now that the iPhone developers kit is about to ship there’s a wave of innovation coming in new mobile applications being developed exclusively for the iPhone.
Must read blogs for social marketers
On 11, Feb 2008 | In SEO (Findability | Search Visibility), Social Media | By Marcia K
Came across this entry just updated based on an original entry published May 2008: ViperChill CopyBlogger Techipedia Social Media Optimization NowSourcing Soshable 10e20 SocialDesire Collective Thoughts ToprankBlog WignutSEO 97thFloor SearchEnginePeople BlogStorm DoshDosh IgniteSocialMedia SearchEngineLand CornwallSEO SocialMediaTrader SocialNewsWatch SearchEngineGuide Muhammad Saleem ProNetAdvertising Source Sempahore Software Blog
More good news on the 1 million missing iPhones
On 29, Jan 2008 | In Gadgets | By Marcia K
The phones aren’t missing … they’re simply unlocked. Which means that no matter how hard you try to keep a platform closed, end users and entrepreneurs will do whatever it takes to open up the platform. Even if it means voiding the warranting, inconveniencing themselves with multiple update cycles, or the like. So much so that 27% of the iPhones volume has gone “missing”. Just today the Wall Street Journal and New York Times reported that analysts have begun to search the globe for 1.7 million lost iPhones. Apple said that it has sold 3.75 million iPhones through the end of last year, but AT&T has activated a bit less than 2 million phones. There …
Investment Aphorisms
On 23, Jan 2008 | In News | By Marcia K
American Superior For those of us not in know (I admit I had to look this up in Wikipedia) … an aphorism is defined as a universal truth expressed in an unusually pithy form, generally something that only someone with a lot of experience can express, not to be confused with an axiom. Whereas an axiom is an assertion that is generally regarded as true that it does not require a proof. And now you know. (My aphorism is below right after Milton Friedman.) …that best portion of a good man’s life, His little, nameless, unremembered acts of kindness and of love.—Lines composed on the Banks of the Wye – 7/13/1798 by William Wordsworth [Poet, …
Nice video of me over on Jeremiah’s blog
On 23, Jan 2008 | In Web Strategy | By Marcia K
Do watch the video but here’s the cliff note version … there are 5 key elements that should be considered as key elements of any companies web strategy: Actively listening to your customers … using blogs, wikis, and customer forums to facilitate customer as they interact with each other; listening as customers talk to collect valuable insight and then using that insight to drive fundamental changes in product or marketing strategy Community building … either on your site or where your target customer hangs out on the web Crowd sourcing … relying on your customers to finish or extend the work you and your development team have started Engagement marketing … a strategy to actively …
Crowdsourcing used to fund and found a company
On 21, Jan 2008 | In Business Models | By Marcia K
Launched just before the holidays, Los Angeles-based nvohk aims to create the first community-managed, environmentally conscious, surf-inspired clothing company. It is currently recruiting a minimum of 20,000 members (capped at 40,000), each of whom will contribute USD 50 in exchange for the chance to co-develop the nvohk brand. Members will make major business decisions including logo, web and product design along with advertising; they’ll also receive 35 percent of nvohk’s net profits in the form of points that can be redeemed to purchase products, as well as 25 percent off all nvohk goods. nvohk, meanwhile, will donate another 10 percent of its net profits to environmental organizations selected by its members. Brendan Lynch, nvohk’s president, …
Browser and email market attract new entrants on mobile thanks to open source
On 15, Jan 2008 | In Mobile, Open Source | By Marcia K
Companies like Wake3 and Funambol are starting to use open-source in the development of software for mobile computing devices. Open-source seems to be the perfect conduit to bring iPhone type browsing and e-mail to handheld devices. During a meeting of the Mobile Monday Silicon Valley group associates of Wake3, Funambol and Wind River noted the rise of open-source software on handsets. Wake3 is bringing the open-source WebKit mobile Web browser to Windows Mobile systems. “WebKit for Windows Mobile really is, in essence, a kind of iPhone browsing for Windows Mobile,” said Daniel Zucker, CTO of Wake3. He and an official at Wind River stressed the paradigm shift brought on by the iPhone. Instead of persons …
OpenDNS a great company now in hypergrowth
On 11, Jan 2008 | In Business Models | By Marcia K
OpenDNS is a great company with a somewhat geeky product that almost everyone can benefit from. DNS servers track user-friendly web names (like www.openmarketing.com) and how they correspond to hard to remember IP addresses (mine here at OpenMarketing is 207.44.169.197. Kind of rolls off your tongue doesn’t it.) Every time you surf the web, a DNS server somewhere is doing a look up to translate the web address you requested into an IP address. If you’re running a home network, it’s likely that your ISP – those nice folks at Comcast or AT&T – gave you a set of IP numbers and told you to enter them into your router, to tell your router where …
